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Search Engine Marketing (SEM)
Today, you cannot remove Search Engine Marketing (SEM) from your marketing equation anymore. With billions of daily searches, SEM allows you to reach out to your potential customers by placing your business in front of the people looking for your products or services.
A SEM campaigns can be set up pretty quickly and bring you results in a week or less.
Why SEM?• SEM is cost effective
Compared to traditional advertising channels like TV or newspaper ads, SEM is much more cost-effective. You pay for each click or visit to your website and a click could cost as little as 10 cents.
• Advertise to an audience that is already interested in you
People who are searching for your products or services are ready to buy from you. SEM allows you to provide exactly what they are searching for and turn them into customers without much difficulty.
• Stay competitive with your competitors
Do a search on Google using some of the keywords related to your products or services and you will find that your competitors are already leveraging on SEM to snatch businesses away from you. Be seen in your industry and stay competitive with search engine marketing.
• Your website appears 24/7
With SEM, your website appears every time when potential customers search for your products or services on any of the major search engines like Google, Yahoo, Baidu and Bing.
• Maximum exposure for your business
Major search engines like Google, Yahoo and Bing account for more than 90% of all search engine traffic. SEM allows you to leverage on these major online players and get the maximum exposure possible for your business.
• Highly measurable and fast
SEM is highly measurable with Google Analytics and you will know how effective it is. A well-crafted SEM campaign can bring you results in a week or less.
Why Do You Need to a SEM Agency?Here are 5 reasons why OOm is your best partner in SEM: 1. You can manage your own SEM account but it takes lots of experience in order to manage it well. Each of our team members is Google Certified and possesses in-depth knowledge in SEM optimization and management. You can rest assured that your account will be in good hands.
2. With OOm’ capability in SEM optimization, we are able to reduce your overall advertising cost in SEM and gets you more leads, traffic and sales.
3. To set up and maintain and effective SEM campaign requires you to invest 5-8 hours every week. Leave SEM management to our team of professionals and spend your precious time on what you do best.
4. With SEM, you are investing your money. It may cost you thousands of dollars in advertising through trial and error. It takes years before you get to a level where you would be considered an expert in SEM. Our team of professionals has a combined experience of more than 10 years to save you dollars and deliver the results to you.
5. Our SEM team is experienced in your target market and know what keywords to choose to bring you the best returns of investment.
Why Can You Expect of OOm as Your SEM Agency?1. We are transparent in ad spend and openly provide access to view the actual campaign performance and costing. No question asked.
2. We are more than just an agency to you – we are your business partner. We make an effort to understand your business and craft out a SEM campaign that brings the best returns for your business.
3. Dedicated client servicing is what makes OOm the forerunner in our industry. Our client servicing team is committed in working very closely with you to ensure your campaign is a success.
4. We are able to provide you with a more holistic search engine marketing solution because our team is experienced in both SEO and SEM.
5. We are your education partner in digital marketing. Along the process, you can expect our team of enthusiastic consultants sharing with you the best practices to use SEM or digital marketing more efficiently.
Case StudyFind out how we successfully helped Kaplan Singapore saved 600% of their marketing budget with a lower average cost per click and generated 190% more enquiries here.
SEM channelsWe provide SEM services for the media:    
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