PPC Advertising FAQ...
General PPC Advertising Questions
1. What is PPC (Pay Per Click) Advertising?
2. How does PPC advertising work?
3. Where will my advertisements appear
on search engines?
4. Can my advertisements be at the
number 1 position on Google and Yahoo?
5. What is the difference between
PPC advertising and search engine optimization (SEO)?
6. How long will it take for me to
see my advertisements on search engines?
7. How do I know whether PPC advertising
is effective for my business?
General Questions
What is PPC (Pay Per Click) Advertising?
PPC advertising is a form of online advertising on search engines to promote a website by increasing its visibility in search engine results pages (SERPs). Click here to see samples of PPC advertising ads.
How does PPC advertising work?
PPC advertising works with you purchasing keywords from search engines that best describe your products or services. When consumers type into the query box of search engines, your advertisements will appear prominently on search engine results pages if the keywords you have purchased match those typed by consumers.
Where will my advertisements appear on search engines?
Your advertisements will either appear on the top or right-hand side of the Google or Yahoo! search engine results page. Click here to see samples of PPC advertising ads.
Can my advertisements be at the number 1 position on search engines?
Yes. With PPC advertising, you will have the option to place your advertisements on prominent 1st position of search engines like Google and Yahoo!
What is the difference between PPC advertising and search engine optimization (SEO)?
PPC advertising can guarantee that your website is listed on search engine result page. Search engine optimization (SEO) is a process of getting your website to rank at the top of the natural listings where searchers are more likely to click. There are pros and cons for both PPC advertising and SEO. Click here to learn more about SEO.
How long will it take for me to see my advertisements on search engines?
Generally about 3 days after your advertisements is submitted and paid for. If you request a PPC advertising proposal from us, we will send you a proposal with the suggested keywords and costing for your site within 1 working day.
How do I know whether PPC advertising is effective for my business?
We have web analytic tool to track the effectiveness of your PPC advertising campaign. We will analyze and put together a report at the end of your campaign to show you the results and give you recommendations on how you should structure your next PPC advertising campaign.